Hi, I’m Rox!

I work at the intersection of design, technology, and humanity, helping brands
and products show up in ways people understand, connect with, and remember.

For over a decade, that’s meant designing the pitches behind national campaigns for Southwest, Olay, and Bud Light, helping Omaze raise over $2.3M for charity, and launching Samsung’s flagships in Manila. I’ve done it across brand, campaigns, and product, at TBWA, DDB, Publicis Groupe, and Omaze.

The tools keep changing, and I keep pace with them, from data-informed decisions to AI-assisted workflows. What stays the same is the approach: empathy and strategy, in service of work that’s clear for people and meaningful for brands.

Also, coffee. Lots of coffee.

I’m open to new roles and relocation. Let’s talk!